#equiitext best practices

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TCPA and Texting

The FCC (Federal Communications Commission) exists to regulate American communications via radio, television, satellite, cable, and wire. As technology evolves, so does this agency in order to better provide communication services and ensure consumers are protected. It is for this reason that the FCC created the Telephone Consumer Protection Act of 1991 (TCPA).

The purpose of the TCPA is to restrict telemarketing and unwanted telephone solicitation. It monitors and restricts the use of auto-dialers, artificial voice messages, fax machine messages, and SMS text messages.

Essentially, there are eight main requirements that everyone must follow when utilizing any of the aforementioned tools to communicate with others. Unless there is express consent from the person or entity to whom solicitations will be sent,these rules are locally enforced on a federal level, and there are no exceptions.

Solicitors must not call residences before 8 AM or after 9 PM during said residences’ local times.

Each company must maintain a “do-not-call” list of consumers who ask not to be called by the company. These DNC requests must be honored for a minimum of 5 years.

Solicitors must honor the do-not-call requests of consumers who belong on the National Do Not Call Registry.

Solicitors must provide their name, the name of the person or entity on whose behalf the call is being made, and a telephone number or address at which that person or entity may be contacted.

It is prohibited to solicit to residences using an artificial voice or voice recording.

It is prohibited to make any call using automated telephone equipment or an artificial or prerecorded voice to an emergency line (911), a hospital emergency number, a physician’s office, a hospital or healthcare facility or elderly room, a cellular telephone, or any service for which the recipient is charged for the call.

It is prohibited to engage two or more lines of a multi-line business via autodialed calls.

It is prohibited to send any unsolicited faxes containing advertising messages.

In the event of a violation of the TCPA, a subscriber may sue for up to $500 for each violation or recover actual monetary loss (whichever is greater), seek an injunction, or both.

In the event of a willful violation of the TCPA, a subscriber may sue for up to three times the damages; in other words, $1,500 for each violation.

It is therefore of paramount importance that any person or entity who wishes to call, text, or fax a recipient with advertising or marketing messages be aware of these specific restrictions and abide by them. EquiiText has developed several “best practices” methods that are available to every business SMS text messaging user to comply with these regulations.

Sleep timers in the settings tab prevent businesses from sending campaigns before or after the awake hours approved by the TCPA. The EquiiText landline scrubber also prevents any text message or voice broadcast to be sent to any residential phone number. There is a DNC scrub available to all users to ensure no texts could be sent to a person or entity who belongs on the National Do Not Call Registry, and every EquiiText user similarly has an opt-out auto-responder that must always remain activated. We also train new users how to introduce themselves in a first message to all contacts with plenty of artificially intelligent responders to answer identity questions, location questions, and contact queries.

We have numerous features and policies that prevent users from using EquiiText in such a way that users can use business texting within the rules and guidelines of the FCC and TCPA. For more information on these agencies or about EquiiText best practices, please call, text, or email us today!

Call:  +1(888)501-3550

Text:  +1(888)501-3550

Email

[equiinet-blog]

TCPA and Texting

The FCC (Federal Communications Commission) exists to regulate American communications via radio, television, satellite, cable, and wire. As technology evolves, so does this agency in order to better provide communication services and ensure consumers are protected. It is for this reason that the FCC created the Telephone Consumer Protection Act of 1991 (TCPA).

The purpose of the TCPA is to restrict telemarketing and unwanted telephone solicitation. It monitors and restricts the use of auto-dialers, artificial voice messages, fax machine messages, and SMS text messages.

Essentially, there are eight main requirements that everyone must follow when utilizing any of the aforementioned tools to communicate with others. Unless there is express consent from the person or entity to whom solicitations will be sent,these rules are locally enforced on a federal level, and there are no exceptions.

Solicitors must not call residences before 8 AM or after 9 PM during said residences’ local times.

Each company must maintain a “do-not-call” list of consumers who ask not to be called by the company. These DNC requests must be honored for a minimum of 5 years.

Solicitors must honor the do-not-call requests of consumers who belong on the National Do Not Call Registry.

Solicitors must provide their name, the name of the person or entity on whose behalf the call is being made, and a telephone number or address at which that person or entity may be contacted.

It is prohibited to solicit to residences using an artificial voice or voice recording.

It is prohibited to make any call using automated telephone equipment or an artificial or prerecorded voice to an emergency line (911), a hospital emergency number, a physician’s office, a hospital or healthcare facility or elderly room, a cellular telephone, or any service for which the recipient is charged for the call.

It is prohibited to engage two or more lines of a multi-line business via autodialed calls.

It is prohibited to send any unsolicited faxes containing advertising messages.

In the event of a violation of the TCPA, a subscriber may sue for up to $500 for each violation or recover actual monetary loss (whichever is greater), seek an injunction, or both.

In the event of a willful violation of the TCPA, a subscriber may sue for up to three times the damages; in other words, $1,500 for each violation.

It is therefore of paramount importance that any person or entity who wishes to call, text, or fax a recipient with advertising or marketing messages be aware of these specific restrictions and abide by them. EquiiText has developed several “best practices” methods that are available to every business SMS text messaging user to comply with these regulations.

Sleep timers in the settings tab prevent businesses from sending campaigns before or after the awake hours approved by the TCPA. The EquiiText landline scrubber also prevents any text message or voice broadcast to be sent to any residential phone number. There is a DNC scrub available to all users to ensure no texts could be sent to a person or entity who belongs on the National Do Not Call Registry, and every EquiiText user similarly has an opt-out auto-responder that must always remain activated. We also train new users how to introduce themselves in a first message to all contacts with plenty of artificially intelligent responders to answer identity questions, location questions, and contact queries.

We have numerous features and policies that prevent users from using EquiiText in such a way that users can use business texting within the rules and guidelines of the FCC and TCPA. For more information on these agencies or about EquiiText best practices, please call, text, or email us today!

Call

Text

Email

[equiitext-blog]

TCPA and Texting

The FCC (Federal Communications Commission) exists to regulate American communications via radio, television, satellite, cable, and wire. As technology evolves, so does this agency in order to better provide communication services and ensure consumers are protected. It is for this reason that the FCC created the Telephone Consumer Protection Act of 1991 (TCPA).

The purpose of the TCPA is to restrict telemarketing and unwanted telephone solicitation. It monitors and restricts the use of auto-dialers, artificial voice messages, fax machine messages, and SMS text messages.

Essentially, there are eight main requirements that everyone must follow when utilizing any of the aforementioned tools to communicate with others. Unless there is express consent from the person or entity to whom solicitations will be sent,these rules are locally enforced on a federal level, and there are no exceptions.

Solicitors must not call residences before 8 AM or after 9 PM during said residences’ local times.

Each company must maintain a “do-not-call” list of consumers who ask not to be called by the company. These DNC requests must be honored for a minimum of 5 years.

Solicitors must honor the do-not-call requests of consumers who belong on the National Do Not Call Registry.

Solicitors must provide their name, the name of the person or entity on whose behalf the call is being made, and a telephone number or address at which that person or entity may be contacted.

It is prohibited to solicit to residences using an artificial voice or voice recording.

It is prohibited to make any call using automated telephone equipment or an artificial or prerecorded voice to an emergency line (911), a hospital emergency number, a physician’s office, a hospital or healthcare facility or elderly room, a cellular telephone, or any service for which the recipient is charged for the call.

It is prohibited to engage two or more lines of a multi-line business via autodialed calls.

It is prohibited to send any unsolicited faxes containing advertising messages.

In the event of a violation of the TCPA, a subscriber may sue for up to $500 for each violation or recover actual monetary loss (whichever is greater), seek an injunction, or both.

In the event of a willful violation of the TCPA, a subscriber may sue for up to three times the damages; in other words, $1,500 for each violation.

It is therefore of paramount importance that any person or entity who wishes to call, text, or fax a recipient with advertising or marketing messages be aware of these specific restrictions and abide by them. EquiiText has developed several “best practices” methods that are available to every business SMS text messaging user to comply with these regulations.

Sleep timers in the settings tab prevent businesses from sending campaigns before or after the awake hours approved by the TCPA. The EquiiText landline scrubber also prevents any text message or voice broadcast to be sent to any residential phone number. There is a DNC scrub available to all users to ensure no texts could be sent to a person or entity who belongs on the National Do Not Call Registry, and every EquiiText user similarly has an opt-out auto-responder that must always remain activated. We also train new users how to introduce themselves in a first message to all contacts with plenty of artificially intelligent responders to answer identity questions, location questions, and contact queries.

We have numerous features and policies that prevent users from using EquiiText in such a way that users can use business texting within the rules and guidelines of the FCC and TCPA. For more information on these agencies or about EquiiText best practices, please call, text, or email us today!

Call - tel:+1(888)501-3550

Text - sms:+1(888)501-3550

Email

[equiitextworld-blog]

How to Write a Great Campaign Message

Welcome to SMS marketing with EquiiText!

It is so exciting when new members first begin using their text messaging platforms. Business owners around the country already have big ideas about how best to utilize and integrate SMS marketing and advertising in the most effective ways; it’s all about increasing that ROI!

But where do we start, and how?

First things first, it is important to be aware of the different types of messages you can send out to large groups of contacts: personal, commercial, neutral, and spammy. It is an EquiiText best practice to focus on a campaign message that encourages two-way communication between your business and your customers. In other words, a message sent out to multiple people should be personal, commercial, or neutral, such as,

“Hello! This is John from John & Co. I was wondering if you had a moment to chat today about an amazing promotion we're running :) Reply YES or NOT NOW” which runs a score of 99.51% commercial.

A message such as this gives recipients the opportunity to reply back to your platform to learn more information about your company and to receive your specific marketing and advertising messages. The automatic responders are the best place to put content regarding deals, specials, promotions, and more, since the people who are genuinely interested in receiving that information will purposefully trigger those responders, whereas people who are uninterested will opt-out or choose not to respond at all.

Sending a marketing or advertising message in a large campaign is likely to be regarded as a spammy message. For example, a message that reads,

“Hello! This is John from John & Co. We are running a special promotion for our VIP customers! Up to 50% off select products today only - text YES or NOT NOW” runs a score of 99.92% spammy; on the EquiiText platform, any campaign message over an 80% spam score will not be permitted to send.

EquiiText places customer engagement and communication above all else, and for good reason! Almost all text messages are read within mere seconds of being received, but if the message strikes the wrong note with a customer, he or she is less likely to respond positively.

Consumers enjoy receiving text messages from businesses they like, more so than phone calls and emails. However, spamming a customer’s phone leads to lower deliverability, fewer opens, and fewer happy customers.

For more information on how to send an excellent campaign message, give our EquiiText professionals a call today! You can also email us or text us any time.

Want to learn more about using SpinTax in campaign messages for even better deliverability and open rates? Check out this blog now and improve your best practices score immediately!

Good luck, and happy texting!

Call

Email

Text

Blog

[equiinet879-blog]

How to Write a Great Campaign Message

blog. Welcome to SMS marketing with EquiiText!

It is so exciting when new members first begin using their text messaging platforms. Business owners around the country already have big ideas about how best to utilize and integrate SMS marketing and advertising in the most effective ways; it’s all about increasing that ROI!

But where do we start, and how?

First things first, it is important to be aware of the different types of messages you can send out to large groups of contacts: personal, commercial, neutral, and spammy. It is an EquiiText best practice to focus on a campaign message that encourages two-way communication between your business and your customers. In other words, a message sent out to multiple people should be personal, commercial, or neutral, such as,

“Hello! This is John from John & Co. I was wondering if you had a moment to chat today about an amazing promotion we're running :) Reply YES or NOT NOW”

which runs a score of 99.51% commercial.

A message such as this gives recipients the opportunity to reply back to your platform to learn more information about your company and to receive your specific marketing and advertising messages. The automatic responders are the best place to put content regarding deals, specials, promotions, and more, since the people who are genuinely interested in receiving that information will purposefully trigger those responders, whereas people who are uninterested will opt-out or choose not to respond at all.

Sending a marketing or advertising message in a large campaign is likely to be regarded as a spammy message. For example, a message that reads,

“Hello! This is John from John & Co. We are running a special promotion for our VIP customers! Up to 50% off select products today only - text YES or NOT NOW”

runs a score of 99.92% spammy; on the EquiiText platform, any campaign message over an 80% spam score will not be permitted to send.

EquiiText places customer engagement and communication above all else, and for good reason! Almost all text messages are read within mere seconds of being received, but if the message strikes the wrong note with a customer, he or she is less likely to respond positively.

Consumers enjoy receiving text messages from businesses they like, more so than phone calls and emails. However, spamming a customer’s phone leads to lower deliverability, fewer opens, and fewer happy customers.

For more information on how to send an excellent campaign message, give our EquiiText professionals a call today! You can also email us or text us any time.

Want to learn more about using SpinTax in campaign messages for even better deliverability and open rates? Check out this blog now and improve your best practices score immediately!

Good luck, and happy texting!

Call Text Email 

blog

[equiitextworld-blog]

TCPA and Texting

The FCC (Federal Communications Commission) exists to regulate American communications via radio, television, satellite, cable, and wire. As technology evolves, so does this agency in order to better provide communication services and ensure consumers are protected. It is for this reason that the FCC created the Telephone Consumer Protection Act of 1991 (TCPA).

The purpose of the TCPA is to restrict telemarketing and unwanted telephone solicitation. It monitors and restricts the use of auto-dialers, artificial voice messages, fax machine messages, and SMS text messages.

Essentially, there are eight main requirements that everyone must follow when utilizing any of the aforementioned tools to communicate with others. Unless there is express consent from the person or entity to whom solicitations will be sent,these rules are locally enforced on a federal level, and there are no exceptions.

1. Solicitors must not call residences before 8 AM or after 9 PM during said residences’ local times.

2. Each company must maintain a “do-not-call” list of consumers who ask not to be called by the company. These DNC requests must be honored for a minimum of 5 years.

3. Solicitors must honor the do-not-call requests of consumers who belong on the National Do Not Call Registry.

4. Solicitors must provide their name, the name of the person or entity on whose behalf the call is being made, and a telephone number or address at which that person or entity may be contacted.

5. It is prohibited to solicit to residences using an artificial voice or voice recording.

6. It is prohibited to make any call using automated telephone equipment or an artificial or prerecorded voice to an emergency line (911), a hospital emergency number, a physician’s office, a hospital or healthcare facility or elderly room, a cellular telephone, or any service for which the recipient is charged for the call.

7. It is prohibited to engage two or more lines of a multi-line business via autodialed calls.

8. It is prohibited to send any unsolicited faxes containing advertising messages.

In the event of a violation of the TCPA, a subscriber may sue for up to $500 for each violation or recover actual monetary loss (whichever is greater), seek an injunction, or both.

In the event of a willful violation of the TCPA, a subscriber may sue for up to three times the damages; in other words, $1,500 for each violation.

It is therefore of paramount importance that any person or entity who wishes to call, text, or fax a recipient with advertising or marketing messages be aware of these specific restrictions and abide by them. EquiiText has developed several “best practices” methods that are available to every business SMS text messaging user to comply with these regulations.

Sleep timers in the settings tab prevent businesses from sending campaigns before or after the awake hours approved by the TCPA. The EquiiText landline scrubber also prevents any text message or voice broadcast to be sent to any residential phone number. There is a DNC scrub available to all users to ensure no texts could be sent to a person or entity who belongs on the National Do Not Call Registry, and every EquiiText user similarly has an opt-out auto-responder that must always remain activated. We also train new users how to introduce themselves in a first message to all contacts with plenty of artificially intelligent responders to answer identity questions, location questions, and contact queries.

We have numerous features and policies that prevent users from using EquiiText in such a way that users can use business texting within the rules and guidelines of the FCC and TCPA. For more information on these agencies or about EquiiText best practices, please call, text, or email us today!

Call

Text

Email

[equiitext-blog]

How to Write a Great Campaign Message

Welcome to SMS marketing with EquiiText!

It is so exciting when new members first begin using their text messaging platforms. Business owners around the country already have big ideas about how best to utilize and integrate SMS marketing and advertising in the most effective ways; it’s all about increasing that ROI!

But where do we start, and how?

First things first, it is important to be aware of the different types of messages you can send out to large groups of contacts: personal, commercial, neutral, and spammy. It is an EquiiText best practice to focus on a campaign message that encourages two-way communication between your business and your customers. In other words, a message sent out to multiple people should be personal, commercial, or neutral, such as,

“Hello! This is John from John & Co. I was wondering if you had a moment to chat today about an amazing promotion we're running :) Reply YES or NOT NOW”

which runs a score of 99.51% commercial.

A message such as this gives recipients the opportunity to reply back to your platform to learn more information about your company and to receive your specific marketing and advertising messages. The automatic responders are the best place to put content regarding deals, specials, promotions, and more, since the people who are genuinely interested in receiving that information will purposefully trigger those responders, whereas people who are uninterested will opt-out or choose not to respond at all.

Sending a marketing or advertising message in a large campaign is likely to be regarded as a spam message. For example, a message that reads,

“Hello! This is John from John & Co. We are running a special promotion for our VIP customers! Up to 50% off select products today only - text YES or NOT NOW”

runs a score of 99.92% spammy; on the EquiiText platform, any campaign message over an 80% spam score will not be permitted to send.

EquiiText places customer engagement and communication above all else, and for good reason! Almost all text messages are read within mere seconds of being received, but if the message strikes the wrong note with a customer, he or she is less likely to respond positively.

Consumers enjoy receiving text messages from businesses they like, more so than phone calls and emails. However, spamming a customer’s phone leads to lower deliverability, fewer opens, and fewer happy customers.

For more information on how to send an excellent campaign message, give our EquiiText professionals a call today! You can also email us or text us any time.

Want to learn more about using SpinTax in campaign messages for even better deliverability and open rates? Check out this blog now and improve your best practices score immediately!

Good luck, and happy texting!

“call” – tel:18885013550

“email” – support@equiitext.com

“text” – sms:18885013550

“blog” – https://www.equiitext.com/blog/spintax

[equiitext-blog]

TCPA and Texting

The FCC (Federal Communications Commission) exists to regulate American communications via radio, television, satellite, cable, and wire. As technology evolves, so does this agency in order to better provide communication services and ensure consumers are protected. It is for this reason that the FCC created the Telephone Consumer Protection Act of 1991 (TCPA).

The purpose of the TCPA is to restrict telemarketing and unwanted telephone solicitation. It monitors and restricts the use of auto-dialers, artificial voice messages, fax machine messages, and SMS text messages.

Essentially, there are eight main requirements that everyone must follow when utilizing any of the aforementioned tools to communicate with others. Unless there is express consent from the person or entity to whom solicitations will be sent,these rules are locally enforced on a federal level, and there are no exceptions.

1. Solicitors must not call residences before 8 AM or after 9 PM during said residences’ local times.

2. Each company must maintain a “do-not-call” list of consumers who ask not to be called by the company. These DNC requests must be honored for a minimum of 5 years.

3. Solicitors must honor the do-not-call requests of consumers who belong on the National Do Not Call Registry.

4. Solicitors must provide their name, the name of the person or entity on whose behalf the call is being made, and a telephone number or address at which that person or entity may be contacted.

5. It is prohibited to solicit to residences using an artificial voice or voice recording.

6. It is prohibited to make any call using automated telephone equipment or an artificial or prerecorded voice to an emergency line (911), a hospital emergency number, a physician’s office, a hospital or healthcare facility or elderly room, a cellular telephone, or any service for which the recipient is charged for the call.

7. It is prohibited to engage two or more lines of a multi-line business via autodialed calls.

8. It is prohibited to send any unsolicited faxes containing advertising messages.

In the event of a violation of the TCPA, a subscriber may sue for up to $500 for each violation or recover actual monetary loss (whichever is greater), seek an injunction, or both.

In the event of a willful violation of the TCPA, a subscriber may sue for up to three times the damages; in other words, $1,500 for each violation.

It is therefore of paramount importance that any person or entity who wishes to call, text, or fax a recipient with advertising or marketing messages be aware of these specific restrictions and abide by them. EquiiText has developed several “best practices” methods that are available to every business SMS text messaging user to comply with these regulations.

Sleep timers in the settings tab prevent businesses from sending campaigns before or after the awake hours approved by the TCPA. The EquiiText landline scrubber also prevents any text message or voice broadcast to be sent to any residential phone number. There is a DNC scrub available to all users to ensure no texts could be sent to a person or entity who belongs on the National Do Not Call Registry, and every EquiiText user similarly has an opt-out auto-responder that must always remain activated. We also train new users how to introduce themselves in a first message to all contacts with plenty of artificially intelligent responders to answer identity questions, location questions, and contact queries.

We have numerous features and policies that prevent users from using EquiiText in such a way that users can use business texting within the rules and guidelines of the FCC and TCPA. For more information on these agencies or about EquiiText best practices, please call, text, or email us today!

Call - tel:+1(888)501-3550

Text - sms:+1(888)501-3550

Email